How to Open Your Permanent Booth on Altonex Global
Who can open a booth on Altonex Global?
Any manufacturer, trading house, distributor or importer dealing in lubricants, automotive fluids or auto parts can open a permanent booth on Altonex Global — regardless of country of origin. The platform is built for cross-border B2B trade, and the only requirement is that you have real products, a verifiable company, and the legal right to offer the brands you list.
Altonex Global supports two commercial channels, and a single supplier can use either or both. The export channel is for cross-border supply: you set export MOQ, an indicative USD price ladder, and your preferred Incoterms (EXW, FCA, FOB, CFR, CIF, CPT, CIP, DAP, DPU, DDP). The local channel is for supply within your own operating market and is being introduced progressively — where your market is supported, you can declare a local offer (local MOQ, local-currency indicative pricing and local delivery terms) on the same booth and the same product listing. Today the export channel is the primary live path; contact Altonex Global for current local-channel availability in your market.
There is no geographic restriction on who may register. If your business is lubricants or auto parts and you need to connect with B2B buyers in other countries — or in your own market — this platform exists to give you a year-round B2B presence. To understand the full model before you register, read how Altonex Global works and explore the related guides in the Knowledge Hub.
How do I register and set up my supplier profile?
Registration is at /become-a-vendor/. You will be asked for your company or store name, email address, a password, and core business details. Read the registration form carefully: there is a separate, required checkbox to accept the arbitration clause under the platform's Governing Law and Dispute Resolution terms. This checkbox is not part of the general Terms acceptance — it must be ticked independently before the form will submit. This is not a bureaucratic detail: it establishes the legal framework that protects both you and any buyer you deal with through Altonex Global.
Once your account is active, you reach the vendor dashboard. Two custom sections are particularly important for B2B suppliers:
Dashboard sections to complete before your first listing:
- Channels & Markets — declare which channels you serve (export, local, or both); your business type; your HQ country; the countries or markets you serve; and your per-channel commercial terms, including Incoterms for export and payment terms for each channel. Completing this accurately is how buyers and the platform understand your reach and terms before they send an RFQ.
- Brand & Trademark — a compliance step required before you publish any branded product (see the brand declaration section below).
Take time with your company description. This text appears on your public booth page and is often the first thing a procurement manager reads before deciding whether to engage. Write it in export language: your production capacity categories, the key certifications you can provide (ISO, CoA, MSDS/SDS availability), your HQ and warehouse locations, and the export documentation you can supply.
What makes a strong B2B booth — and how do I build mine?
Your public booth on Altonex Global is your permanent online trade expo presence, live at altonexglobal.com/store/<your-store-slug>/, accessible 365 days a year to any buyer who finds it through search, the platform's discovery tools, or a direct referral. A strong booth does the work of a trade show stand — without the time limit, and without requiring the buyer to travel. You can browse the supplier directory to see how live booths are structured.
Unlike a consumer product page, a B2B booth must answer a procurement manager's first questions before they will spend time sending an RFQ:
What a strong booth communicates at a glance:
- Who you are: company name, country of operation, business type (manufacturer, trading house or authorized distributor), and the markets you serve.
- What you make or supply: product families, key grades or part categories, and the pack sizes or shipping units you can supply at export volume.
- Whether you can export: the Incoterms you accept, the export documentation you provide (CoA, MSDS/SDS, certificate of origin, HS codes), and any internationally recognised certifications relevant to your category.
- How to reach you: the RFQ route is built into the platform — buyers click “Request a Quote” directly from your product listing, and the enquiry arrives at your registered email without passing through any intermediary.
Think of your booth description as a permanent exhibit caption, not a sales brochure. Procurement managers are evaluating suppliers, not browsing offers. Density and specificity win over adjectives: “20 L pails and 208 L drums, export-ready with CoA and MSDS per batch” is more convincing than “high-quality products available in various sizes”.
How do I list a product with specs, MOQ and indicative pricing?
Each product on Altonex Global is a B2B product showcase, not a retail listing. The purpose of a product page is to give a buyer enough technical and commercial information to decide whether to send an RFQ — not to complete a transaction on the platform. There is no cart, no checkout, and no payment on Altonex Global. Every deal is negotiated and closed directly between you and the buyer, off-platform.
Required product information for a credible B2B listing:
- Technical specifications: for lubricants, this means viscosity grade (for example SAE 10W-40, 15W-40, 5W-30), API service category (for example API SP or SQ for gasoline engines; CK-4 or FA-4 for heavy-duty diesel), applicable ACEA sequences where relevant, and JASO T 903 classification (for example MA or MB) for motorcycle oils. For auto parts, include OE reference numbers, cross-reference fitment data, and the standards your parts meet (for example ECE R90 for brake friction components). Use the specifications a procurement engineer actually searches for — not marketing language.
- MOQ (minimum order quantity): state your realistic export MOQ per pack unit. If your MOQ differs between pack sizes — for example a 20 L pail versus a 208 L drum versus a 1,000 L IBC — list each separately or note the differences in the product description. Buyers use MOQ to immediately filter out suppliers they cannot work with at their volume, so an accurate MOQ saves both parties time.
- Indicative price: the price you enter is a display figure — its function is to give a buyer a reference range before they commit time to writing an RFQ. It is not a final price, not a checkout price, and no transaction occurs on the platform. For the export channel, enter your indicative USD price in the tier-ladder format the platform supports, alongside the Incoterm the price is based on (for example FOB port of loading). Where you also serve a local channel, indicative local-currency pricing applies there, under local delivery and payment terms. Final prices are always agreed directly between you and the buyer after RFQ negotiation.
- Brand attribute: set the brand name via the product's brand attribute field. This must correspond to the brand you have declared in the Brand & Trademark step before the product is published.
- Pack sizes and available units: list each available pack unit (for example 1 L bottle, 4 L can, 5 L pail, 20 L pail, 208 L drum, 1,000 L IBC). Buyers sourcing for export or redistribution plan their containers and shipping units around your available formats.
The depth of information you provide at listing stage directly determines the quality of RFQs you receive. A buyer who finds a product with complete specs, a clear MOQ and an indicative price basis has already pre-qualified the fit before they contact you. That means your first message exchange is substantive, not a request for basic data you should have provided upfront. This discipline — treating the listing as a pre-RFQ qualification document — is what separates a productive B2B presence from a directory entry that generates no engagement.
For how the platform's export and RFQ model functions end to end, the Knowledge Hub guide on how the platform works covers the complete buyer–supplier journey.
Do I need to declare my brand and trademarks before listing?
Yes. Before you publish any branded product on Altonex Global, you are required to complete the Brand & Trademark step in your vendor dashboard. This is a trust and compliance step — it is how the platform maintains integrity for buyers who need to know that the branded products they source are legitimate.
Two brand authorization paths:
- Brand owner: if you hold the trademark registration for the brand, you declare this and upload your trademark certificate. This establishes that you are the rights holder.
- Authorized importer, distributor or reseller: if you are not the trademark holder but are legally authorized to distribute or resell the brand, you declare your role and upload the authorization letter from the brand owner.
The supporting documentation you upload — trademark certificates or authorization letters — is stored privately and is never shown publicly on your booth or product pages. Buyers see the brand name on your product listings; they never see your private compliance documents. Altonex Global does not award a public “verified brand” badge as a result of this step. The declaration places sole legal responsibility for brand accuracy with you, the supplier, and explicitly records that Altonex Global carries no responsibility for brand ownership claims.
This matters practically. In export trade, a buyer or customs authority that discovers a brand-authorization dispute in your supply chain can delay or block a shipment. Completing the Brand & Trademark declaration before listing is not a formality — it is the kind of due diligence that protects your business reputation and your buyer's operations.
What happens after I list — how do buyer RFQs reach me?
Once your products are live, buyers can discover them through product search, category browsing and the supplier directory on Altonex Global. When a buyer is ready to engage, there are two routes through which an RFQ reaches you directly.
Two RFQ routes:
- Product-level RFQ: on any product page, buyers click the “Request a Quote” button. A quote-request form opens, the buyer fills in their requirements (quantity, target delivery terms, destination, any customization or certification needs), and the enquiry is routed directly to your registered email. No one screens it, delays it, or charges a fee for it. You receive the buyer's requirements and reply directly. Altonex Global retains an internal copy for oversight only.
- RFQ Board: at the RFQ Center, buyers can post open RFQ notices — general sourcing requirements for a product category or specification — without naming a specific supplier. As a registered supplier, you can view these RFQ Board postings (buyer contact details are never exposed publicly on the board) and respond with a quotation to buyers whose requirements match what you offer.
After the RFQ reaches you, all negotiation, pricing, sampling, documentation exchange and contracting happens directly between you and the buyer, off-platform. Altonex Global does not intermediate, does not review your prices, and is not party to any contract or transaction. The platform's role is to make the connection; the business relationship is yours entirely.
RFQ response discipline — what experienced export suppliers do:
- Respond quickly — ideally within 24 hours. A prompt, structured reply signals seriousness; enquiries left unanswered for days routinely shift to another supplier.
- Address the buyer's stated specification exactly before offering alternatives. If you cannot meet an API CK-4 requirement, say so and offer the closest grade you can, with a clear explanation of the difference.
- Include your indicative price basis, the Incoterm it is quoted under, your export MOQ, your available pack sizes, and the lead time for the requested volume in your first reply. This eliminates unnecessary back-and-forth.
- Offer documentation immediately: typical export buyers expect a product data sheet (PDS), MSDS/SDS, and a statement of CoA availability before they proceed to a commercial sample or purchase order.
The quality of your first reply often determines whether a buyer continues the conversation. Altonex Global connects you to the enquiry — what happens next depends on how you respond.
What does it cost — is there really no commission?
Altonex Global takes no commission on deals made between suppliers and buyers. Because every transaction is agreed and concluded directly between you and the buyer off-platform — with no payment passing through Altonex Global — there is no mechanism for a commission deduction. There is no payout or withdrawal flow on the platform. Your revenue from an export deal or a local sale goes directly from buyer to you, under whatever payment terms you negotiate — T/T (telegraphic transfer), L/C (letter of credit), D/P (documents against payment), open account, or otherwise.
For current supplier access options, contact Altonex Global Trading directly. No fee structure, membership tier or promotional offer is stated here, because those terms are subject to change and should be confirmed through the platform directly.
What does not change: the platform will never take a cut of your deals, will never require you to process payment through it, and will never position itself as the seller of your products. The permanent trade expo model is built on a simple principle — the platform connects; the supplier closes.
How does Altonex Global help buyers discover my products?
Discovery on Altonex Global works through several parallel mechanisms that operate as long as your booth and products are live — which, unlike a physical trade show, is every day of the year.
How your products become discoverable:
- Search and category browsing: buyers on the platform can search by product name, specification (viscosity grade, API category, OE reference number), brand or supplier country. Products with complete, accurate specifications are more likely to match a buyer's exact filter criteria.
- The supplier directory: your booth appears in the supplier directory, where buyers browse by product category, channel and country of supply. A complete, well-described booth profile increases the probability that a buyer who lands on the directory contacts you rather than a less-detailed entry.
- Search engine discoverability: because your booth and product pages are public, indexed URLs, they are discoverable through external search engines. A procurement manager who searches for a viscosity grade and an export supplier can reach your booth without having visited Altonex Global before. The quality of your product specifications and company description directly affects how relevant search engines and, increasingly, AI-powered discovery tools find your listing.
- RFQ Board exposure: by monitoring and responding to the RFQ Center, you can reach buyers who are actively sourcing in your category but have not yet identified a supplier. This active channel complements the passive discoverability of your booth.
The clearer, more complete and more technically accurate your listing is — specifications, MOQ, indicative price basis, documentation availability, export channels served — the more effective each of these discovery mechanisms becomes. A well-built booth on Altonex Global is not a placeholder; it is a permanent, working trade presence that operates in your name every day without requiring your active attendance.
When you are ready to open your booth, begin at /become-a-vendor/.
- Register at /become-a-vendor/ — the separate arbitration checkbox at registration is required and sets the legal framework for all future buyer–supplier dealings through the platform.
- Complete “Channels & Markets” before listing — declare your export and/or local channel, your Incoterms and your serving countries; this is the data buyers use to pre-qualify you before they write an RFQ.
- Complete the “Brand & Trademark” declaration before publishing any branded product — upload your trademark certificate or authorization letter; documentation stays private, and no public verification badge is awarded.
- Every indicative price is a display figure only — not a checkout price; final pricing and terms are negotiated directly with the buyer, off-platform, with no commission deducted.
- Listing quality determines RFQ quality — precise specifications, accurate MOQ per pack size, Incoterm-referenced indicative pricing and documentation availability reduce back-and-forth before a serious enquiry.
- Your booth is a permanent, year-round B2B presence — discoverable through on-platform search, the supplier directory, external search engines and the RFQ Board every day, not only during an event window.